Leadership in Advocacy
Advanced professional development for leaders and aspiring leaders
This programme focuses on the behaviours you want to nurture in order to lead your team to deliver outstanding advocacy.
Start: September 2026 | Online and In person
Great advocacy organisations don't happen by accident.
They are built by leaders who think differently.
Leaders who create cultures where people thrive.
Leaders who inspire exceptional advocacy.
Leaders who know that real impact comes not from working harder, but from leading better.
The Advocacy Leadership Programme has been designed for those leaders.
Whether you manage a small advocacy team or lead a national organisation, this seven-month programme will help you become the kind of leader people want to follow.
Not through management theory.
Through practical leadership, honest reflection and real organisational change.
This is leadership development built specifically for the advocacy sector.
Leadership begins with you.
Every organisation reflects its leadership.
Your values.
Your decisions.
Your standards.
Your conversations.
Your courage.
The first part of the programme focuses on understanding yourself before attempting to change others.
You'll explore:
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your leadership style
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the beliefs that shape your decisions
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what drives your behaviour
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where you create energy
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where you unintentionally create barriers
Because sustainable organisational change always starts with personal leadership.
Then we build exceptional organisations.
Across seven carefully designed modules you'll explore the challenges every advocacy leader faces.
Build a culture people want to belong to.
Culture isn't what is written in policies.
It is what happens when nobody is watching.
Discover how to shape expectations, inspire your team and create an environment where excellent advocacy becomes the norm.
Create continual improvement.
Outstanding organisations don't wait for annual reviews.
They improve every week.
Learn practical methods for identifying opportunities, solving problems and building a culture where small improvements create extraordinary results over time.
Create advocates, commissioners and partners who become your biggest supporters.
Good organisations satisfy people.
Exceptional organisations create advocates.
You'll explore how to exceed expectations, build trust and develop services people actively recommend.
Increase your impact.
Knowledge is valuable.
Execution changes lives.
This module focuses on translating ideas into action so your organisation delivers the outcomes you know are possible.
Measure what matters.
Many organisations collect data.
Few use it well.
You'll learn how to identify meaningful measures, understand organisational performance and use evidence to improve quality, influence commissioners and demonstrate impact.
Bring everything together.
The final session is about integration.
You'll reflect on your learning, challenge your assumptions and leave with a clear plan for leading the organisation you want to create.
This isn't another management course.
Most leadership programmes teach generic business theory.
This programme has been created by someone who has spent over twenty-five years working alongside advocacy organisations, supporting advocates, developing qualifications and helping services improve.
Is this programme right for you?
This programme is ideal if you want to:
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lead with greater confidence
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create a stronger organisational culture
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develop a more motivated team
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improve quality across your service
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build stronger relationships with commissioners
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become more strategic
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increase your organisation's impact
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lead without burning yourself out
Programme Structure
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Seven-month development programme
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Five live online sessions
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Two in-person workshops
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Practical tools and resources
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Reflection activities between sessions
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Support from a community of advocacy leaders
The outcomes
By the end of the programme you won't simply have attended seven workshops.
You'll leave with:
✓ Greater confidence as a leader
✓ A clearer vision for your organisation
✓ Stronger leadership skills
✓ Practical tools you can immediately apply
✓ A network of like-minded advocacy leaders
✓ An organisation better equipped to create extraordinary advocacy
Invest in your leadership. Transform your organisation.
Exceptional advocacy begins with exceptional leadership.
If you're ready to raise your standards, strengthen your organisation and increase your impact, we'd love you to join us.